Hi! I’m Austin Gorman.
First things first.
I’m manically focused on results: MQLs, reach, engagement, pipeline (and the granddaddy of them all) Closed Won. Nothing beats knowing my content came up in a sales call.
I’ve mainly marketed in tech but I’m a jack-of-all-trades. Give me the densest, thorniest subject matter, and I light up — laser optics manufacturing anyone? The only thing “boring” about B2B marketing is the flimsy excuse it’s boring.
At my core, I’m a content marketing manager and engineer (creating scalable, serialized content) and brand builder (striking the same resonant chord in your ICP’s minds).
Funny thing though…
I wasn’t always a marketer. Don’t hold it against me, but in a past life I was an academic. (Ssshhh.) While debating how many angels dance on the head of a pin (it’s 29, btw), I knew my ideas demanded a bigger stage. I traded my elbow patches for SEO in 2019 and haven’t looked back since.
Some (fun?) things you’ll discover about me over a cup of coffee:
If you want to talk, I’m just a Zoom call away.
Education
PhD, English Literature & Economic History
(The Postwar American Novel and Mr. Keynes)
Brown University
MA, English Literature
Brown University
BA, English
University of Michigan, Ann Arbor